Meraki Design

Arc 24

  • Type: Credit-Focused Investment Firm
  • Objective: Build a clean, sophisticated, and professional website to reflect the firm’s credibility and attract serious investors.
  • Target Audience: Institutional investors, credit analysts, and financial decision-makers.
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Challenges Faced

  • Trust & Professionalism: Needed a design language that immediately signals credibility and financial expertise.
  • Clarity Over Complexity: Presenting detailed credit strategies without overwhelming the user.
  • Visual Appeal For A Niche Audience: Striking the balance between minimalism and engagement for seasoned investors.

Meraki’s Solution

  • Clean & Sophisticated UI: A refined visual identity with a professional color palette and typography that reinforces trust.
  • Straightforward UX Design: Simple, linear content structure that reflects Arc24’s direct and no-frills investment approach.
  • Micro-Animations For Subtle Dynamism: Added polish through minimal transitions and hover effects to elevate user experience without distraction.
  • Responsive & SEO-Ready: Fully optimized for performance, ensuring mobile accessibility and strong digital presence.