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Arc 24
Type:
Credit-Focused Investment Firm
Objective:
Build a clean, sophisticated, and professional website to reflect the firm’s credibility and attract serious investors.
Target Audience:
Institutional investors, credit analysts, and financial decision-makers.
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Challenges Faced
Trust & Professionalism:
Needed a design language that immediately signals credibility and financial expertise.
Clarity Over Complexity:
Presenting detailed credit strategies without overwhelming the user.
Visual Appeal For A Niche Audience:
Striking the balance between minimalism and engagement for seasoned investors.
Meraki’s Solution
Clean & Sophisticated UI:
A refined visual identity with a professional color palette and typography that reinforces trust.
Straightforward UX Design:
Simple, linear content structure that reflects Arc24’s direct and no-frills investment approach.
Micro-Animations For Subtle Dynamism:
Added polish through minimal transitions and hover effects to elevate user experience without distraction.
Responsive & SEO-Ready:
Fully optimized for performance, ensuring mobile accessibility and strong digital presence.
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